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                首页 - 企业战略 - 绿色消费生▂态+
                绿色消№费生态+ 营销3.0

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                            绿色消费生态+

                              “绿色消费生态+”战略是hg0088网址官网25周年大会发布的新战略。其中,“1+2”平台的搭建是“绿色消费生态+”战略的落地布局。

                              “1”即多品牌矩阵牵头、品牌引领,hg0088网址官网将基于消费者需求开展工作,品牌营销更灵活创新,重视品牌资产,实现hg0088网址官网从 “销售驱动型”到“品牌驱动型”的战略升级。

                              “2”即“供应链平台”与“通路平台”支撑,涵盖从多品牌推广运营,到研发设计、原料采购、生产供应后端,最终提供线上线下 全渠道分销及终端消费者动销解决方案。两大平台通过数字化系统〓连接品牌、合作方、消费者,放大合作伙伴利益及权益,为消费者提供 全渠道高品质产品。而hg0088网址官网则升级成为全渠道全触点数字化精准营销的共享服务商,以及日化产业为核心的采购供应全链共享服务商。

                              通过“1+2”的战ζ略部署,hg0088网址官网将坚持“品牌引领、数智经营、富有活力、富有创新”,实现新启航ζ 、新发展。hg0088网址官网全方位 链接消费者生活场景,以消费者为中心,以多品牌多品类矩阵,完整围绕“家”内所有清洁需要和场地,多种产品形态满足消费者手机、 智能及社交需求,真正实现企业健康幸福每一家的使命。